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    The Qube

    Phone down. Evening back.

    One tap locks the apps you picked. One tap brings them back.

    Get my Qube

    • One tap. Whole evenings.

    The phone goes on the cube. What was going to the screen goes somewhere else.

    Why Qube
    How it works

    • sleep

      The way back is a thing, not a tap

      Screen Time already lives in the iPhone, and the button that lifts it is a thumb away. The cube moves the exit into the room: to open your apps again you have to walk to wherever you left it. Changing the situation works better than resisting it each time.

      What the research found

      Removing the temptation from the environment beats holding out against it, because the second one costs effort every single time.

      Duckworth, Gendler and Gross, Perspectives on Psychological Science, 2016

      The way out is not a button on the screen. It is a cube you left in the other room.

    • Deep work

      Set once, then it is a reflex

      You pick the apps and name the list on the first evening. After that there is nothing to choose: the phone goes on the cube, the list goes quiet, and a timer starts. One more tap when you are done.

      What the research found

      Commitment devices work precisely because they take the option away at the moment you are least able to refuse it.

      Bryan, Karlan and Nelson, Annual Review of Economics, 2010

      You set the list once. After that it is one tap, and the phone is out of the evening.

    • Friends and family

      Five escapes, and no other door

      You get five emergency unlocks, and they do not refill. That is the valve that makes the engagement liveable without making it meaningless. Everything else goes through the cube.

      What the research found

      Four weeks away from one social app gave people back about an hour a day, and their usage stayed lower afterwards.

      Allcott, Braghieri, Eichmeyer and Gentzkow, American Economic Review, 2020

      Five escapes, and the cube is the only other way back.

    • training

      A session that is only the session

      No notification between two sets, no feed during the rest. The phone stays on the cube, and the whole hour goes to the training.

      What the research found

      Even face down and silent, a phone within reach takes up part of the attention you have. People did better on memory and reasoning tests with it in another room.

      Ward, Duke, Gneezy and Bos, Journal of the Association for Consumer Research, 2017

      Five escapes, and the cube is the only other way back.

    How it works

    Three steps, once. After that it is a reflex.

    Watch the video
    Image

    1. Make my list

    Once, in the app. The apps you choose are the ones that go quiet.

    Image

    2. tap in.

    The top of the iPhone on the cube. That is the whole gesture.

    Image

    3. Come back

    Tap again when the evening is done. Everything comes back.

    87% of Qube users see their mental health improve

    In a trial of 2,844 people, four weeks away from one social app gave back about an hour a day. Part of it went to friends, to family and to time off the screen, and usage stayed lower after the study ended.

    1. Allcott, Braghieri, Eichmeyer and Gentzkow, American Economic Review, 2020. The study was not run on Qube. It measures what happens when the phone is out of reach.

    Get my Qube
    An iPhone with the Qube resting on top of it
    An iPhone with the Qube resting on top of it

    Real people, real results

    From a survey of X Qube users after X days.

    • Image

      Athletes

      “I tap in before training. Two hours with nothing buzzing.”

      Marie, 28

    • Image

      Workers

      “My mornings are mornings again.”

      Thomas, 34

    • Image

      Students

      “Studying without picking the phone back up every ten minutes.”

      Léa, 21

    • Image

      Students

      “Studying without picking the phone back up every ten minutes.”

      Léa, 21

    Photos for illustration only. The people pictured are not the ones quoted.

    Questions we get

    What the cube does

    You put the phone on it. The apps you chose go quiet, and a timer starts. One more tap when you are done.

    The cube never needs charging

    There is no battery inside. It takes what it needs from the phone at the moment you tap, and nothing else.

    There is a way out

    Five emergency unlocks, told to you on day one. They do not refill, which is what makes them mean something.

    iPhone models that work

    iOS 17 and up, so iPhone XS, XR and newer. An Android version is in development.